Apr 26 2008
If there is one exceptional thing custom channels can do, it has to be that of Placement Targeting. Placement targeting by itself is a concept for advertisers. It allows you to specify specific ad placements on your site that advertisers can then choose to have their ad displayed. You thus make your site more attractive to advertisers by allowing them to specifically target these ad placements. Continue Reading »
Apr 25 2008
One of the things missing in Google Adsense’s reporting is a graphical representation of your reports. Unlike Google Analytics that uses AJAX to display in-depth reports in the form of charts and graphs, with Adsense we make do with text reports. Continue Reading »
Apr 23 2008
Section targeting when introduced was not a widely known feature. But with many blogs and online forums discussing it, many webmasters are aware of this feature. Section targeting allows you to suggest to google which part of your page it should (or shouldn’t) take into consideration to display relevant ads. Continue Reading »
Apr 22 2008
Several Adsense webmasters use link units to monetize their sites because they perform well, sometimes even better than ad units. It has been difficult to track performance of link units until now.
Google recently added advanced reporting exclusively to track link units. Continue Reading »